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FOMOfanz is simplifying the complex and translating the geek speak to cure your fear of missing out.  Hosted by Brian Fanzo, Founder of iSocialFanz, global millennial keynote speaker, and change evangelist.  Brian leverages his 9 years working in cyber security for the Department of Defense, his 2 years in cloud computing and social business combined with the past 4 years as an international keynote speaker and CEO of a social media strategy agency to share a unique perspective on a wide range of topics.  Brian is best known by @iSocialFanz the personal brand he’s grown to over 250k followers while being a proud Millennial and Dad of three girls.  FOMOfanz leverages Brian’s Think Like A Fan philosophy to provide unique access for his community live streaming the podcast each while being a daily content creator on SnapchatInstagramFacebook Live and Periscope.  Brian also co-hosts a podcast called SMACtalk with Daniel Newman which focuses on social, mobile, analytics and cloud that’s in it’s 4th year.  

Jun 26, 2017

Authenticity has become something that is harder to derive from this digital space as we build more distance and roadblocks between ourselves and the people we are actually trying to reach. The best compliment I get when I get off stage from speaking is, “You are the same person online as you are offline”. To me, that is the epitome of authenticity. It’s the idea that you are able to convey and be the person online that you are offline and you don’t separate the two.  

To find yourself, think for yourself.

- Socrates

On this episode I expand my thoughts to cover these questions and more:

  • You make engaging with a large audience look easy, what’s your secret sauce?
  • How can partnering with influencers impact a brand’s authenticity and engagement when they are often behind a logo?
  • Where do you draw the line between being authentic and mentioning brands?
  • Are there connections between authenticity, engagement, and influence?

Make sure to checkout the interview I did with influencer marketing tool Traackr that inspired this episode's topic here: http://www.traackr.com/blog/how-authenticity-drives-influencer-engagement-an-interview-with-brian-fanzo

Sponsors:

FREE Small Business Dashboard 9 Spokes:

This episode is sponsored by 9 Spokes You can signup for FREE and check out their small business smart dashboard by simply going to http://9spokes.fomofanz.live

Watch my 2 minute video introduction to the tool and how you sign up here: https://www.facebook.com/iSocialFanz/videos/813937512087376/ 

5min Rant Sponsor: iOgrapher

As always you can listen to the show on any of the podcast apps and make sure to follow the host Brian Fanzo better known as @iSocialFanz on both Facebook Live & Periscope so you can watch the shows LIVE each week.

Follow your host Brian Fanzo on Instagram Stories & Snapchat to get raw behind the scenes access to the roller coaster life of entrepreneurship as well as access to live streams where I engage with your the listeners and share how I make this all happen.

As always you can listen to the show on any of the podcast apps and make sure to follow the host Brian Fanzo better known as @iSocialFanz on both Facebook Live & Periscope so you can watch the shows LIVE each week.